Tuesday 10 February 2015

Best traffic sources on the internet

If you
have recently created your own website, it’s about time that you consider driving some traffic into your website so that your website becomes popular and you can earn revenue in the process. There are various ways in which one can increase the footfall of visitors in their website. Though there are numerous and varied ways in which one can increase traffic, some of the best traffic sources which would help you to enhance the prospects of your website are mainly
1.article marketing
2.forum marketing
3.associates and replicate visitors
4.guest comments and
5.Guest posts, email signatures.
6.Social sites like twitter and face book are also good traffic sites.
One should always remember that it is the eminence that matters- not the extent. The keywords used should be of the best quality with accuracy as well as precision. If one follows these simple rules, it is not difficult getting visitors to view your website and turn prospect viewers into permanent customers in a jiffy!
Source:http://google-geek.com/http://google-geek.com/traffic source

Monday 2 February 2015

SEO Interview Questions 2015

1. What is SEO?

Search engine optimization (SEO) is the process of changing the position of a website or a web page in a search engine's search results (Organic or Natural results).


SEO stands for search engine optimization and is a part of internet marketing. SEO is a method by which the visibility of a website or a web page is increased on search engine.
Google, yahoo, bing

2. Types of SEO

Two Types of SEO are

    On Page Optimization

    Off Page Optimization

3. SEO Techniques

Two SEO Techniques are

     White Hat SEO

    Black Hat SEO ( Negative SEO )

4. What is On Page Optimization?

On-page optimization is one of the types of SEO that refers to factor that gives outcome to website or web page ranking on SERP ( Search Engine Results Page ). On-Page Optimization means controlling webpage by you or by your page coding.

Some of the examples are HTML Code, Meta Tags like Meta Title, Description, Content Quality, Keyword Density, Outbound Links, Image Alt tag etc.

5. What is Off Page Optimization?

Off Page Optimization is also one of the types of SEO that are not controlled by the page coding.

Examples of Off-page optimization Link building, Blog posting, Image Sharing, Document Sharing, Video Sharing, Info graphics submission, Increasing Page Rank and Page Authority, Article submission, Getting high quality links from relevant sites etc.

6. What is Page Rank or PR?

Page Rank is a rank that has been provided by Google for each and every Webpage. This Rank ranges from 0 to 10. This Page Rank is calculated by an Algorithm used by Google Web Search Engine. PR of a web page is based on the number of backlinks that received from other high PR webpage.

7. What is a Backlink?

Backlink means incoming links to a website or webpage. Inbound links are always better than outbound links. Those links are also known as incoming links, inlinks, inward links etc. Getting backlinks from high PR and relevant site is always good. Inlinks from .org, .edu sites would increase your website or webpage ranking on SERP. Do-follow links are better than No-follow links.

8. What are out bound Links?

An outbound-link (OBL) or outgoing link is a link from your website or webpage to another website or webpage.

9. What is a keyword?

Keyword is a word that is used for searching through Search Engines in order to get results related to your searched query.

10. What is Keyword Density?

Keyword density is the percentage density of a keyword or phrase available on a webpage compared to the total number of words on the page. It is one of the important ranking factors for search engines to display a webpage on the SERP. Providing junk keywords on a page would decrease the ranking of a webpage.

11. What is Anchor Text?

Anchor text is a clickable hyperlink that is also known as link text, link label and link title. The keyword contained in the anchor text would increase the ranking of a webpage that receives the incoming link.

12. What are organic results?

The page views come directly through SERP and not through any Off Page Optimization is known as organic results.

13. What is Googlebot?

Googlebot is the search bot software used by Google to index a webpage. Crawling, Caching and indexing of a webpage happen through this Googlebot by collecting details from that webpage.

14. What are Meta Tags?

There are several Meta tags used in HTML but the top four tags that are used for SEO are Meta Title, Meta Description, Meta Keywords and Robot tags.

15. What is Meta Title?

Title is the most important factors for a good SEO of a webpage. These tags should be located within head section. These tags should tell some useful information about that page. A good title tag should contain 60 characters. These titles would appear on the SERP for your website along with the Meta description of that page. Google won't penalize your page if it contains title with more than 60 characters and it skips the remaining characters. If a web page doesn't contain title tag means Google would select the H1 tag as title or it will provide the title by its own.
Always write title tag for the page and not for SEO, if you stuff keywords in you title then Google won't rank your webpage.

16. What is Meta Description?

A description tag should describe a webpage and it should contain keywords but don't stuff all the keywords. Meaningless description would affect your webpage. A description tag should contain 150 – 160 characters. If you provide meaningless or empty description, Google would take the description from the content available in that page.

17. What are Meta Keywords?

In early days Meta keywords are the least important tag for Search engine like Google. But it is an easy way to tell our important keywords to search engine. Meta keywords should contain less than 250 characters.
Now Google won't consider Meta keywords as one of the ranking factor.

18. What is White Hat Seo?

White Hat SEO is one of the SEO techniques that a Search engine always likes. Usage of SEO techniques, tricks and tactics by following search engine rules and regulations, algorithm and policies are known as White Hat SEO.

19. What is Black Hat Seo?

Black Hat SEO or Negative SEO is a common term for doing SEO Spamming Techniques. Usage of SEO by not following policies and regulations of search engine is called as black hat seo. Some of the black hat seo techniques are

    Providing Low Quality content or duplicate content on the page
    Getting backlinks from spammed or adult sites.
    Giving keyword stuffed content on the page with background color
    Getting too much backlinks from a single page with different anchor text that targets a single page of your website.
    Google Bowling etc

20. On Page SEO Step 2 – Keyword in the URL
On Page SEO and to rank for your keyword when you are blogging and using your name in the domain name. I’m going to show you how it applies to your domain with your name in it. Remember to always put the keyword in the URL
For example: Use www.yourname.com/keyword insteadof www.yourname.com/2010/10/?p=210392.html

21. Difference between keyword & keyword phrase?

The keyword term is basically concerned with a one-word term, on the other hand a keyword phrase considered as employment of two or more word-combinations. Therefore, it is very confounded to get high ranking in account of one-word keyword term until the one-word keyword has little online competition. Therefore, this practice is not encouraged to employ. In order to drive more traffic and top ranking in SERP it is recommended to employ keyword phrase.

22. What is the difference between search engine marketing and Internet marketing?

Search Engine Marketing is specific to marketing your brand/service/products through search engines. It can be in the form of organic search results where landing pages are aimed for higher ranking, or in paid search results, where ads are aimed to display at maximum exposure for targeted keywords at minimal cost possible.

Internet marketing covers a broader range of channels. It includes search engine marketing, email marketing / EDM, social media, and so on.

23. How will you solve canonicalization issue or what is .htacess file?

.htacess file is used to solve the canonicalization issue of a website. It may happen that the home page of the site may take several urls like

http://www.seocutts.com/orhttp://www.seocutts.com/index.html or http://seocutts.com/ .

The search engines might treat these url as different and may divide the link juice gained by having various backlinks made with any of these 3 urls. The link juice gets divided between these three urls equally. .htacess file is created to have a single url of the home page so that the link juice is passed onto single url.

24. What is the difference between white hat and black hat?

White hat is what the search engines have stated as being within their guidelines for search engine optimization. Black hat is generally unethical tactics to have a page rank. It usually doesn't work for long and can get you penalized.

25. What is your favorite SEO website/blog, and why?
This is an open ended question. There were some that I were looking for but I was also hoping soemone would tell me a few that I didn't know about.
InsideSearch.Blogspot.com and
Search Engine Roundtable are a few good ones. There are actually a lot more.

26. What is on page and off page seo?

On page SEO are the things you can do within the website you own in order to help it rank for the keywords and phrases that you would like it to. Off page SEO are the things that you can do on other web sites towards those same goals.

27. What is the best way to maximize the frequency of crawling of your website by search engines?

Frequently adding new, original and quality content on the website.

28. I noticed that you don’t do a 301 redirect on your site from the non-www to the www version, Matt. Why not? Are you stupid in the head?

Actually, it’s on purpose. I noticed that several months ago but decided not to change it on my end or ask anyone at Google to fix it. I may add a 301 eventually, but for now it’s a helpful test case.

29. What is the difference between Indexing and Crawling?

1) When the Search Engines come to your website and read the data or find the data, this process is called crawling.

2) Whenever Search Engines come to your website, whichever page they crawl, they take a copy of that page with them and save it on their server. This process is done by the search engine is called Indexing

30. Is there a way we can tell Google that a particular webpage contains the Adult content?
Yes, we can do it by adding one of these two meta tags to that webpage
<meta name="rating" content="adult" /> OR
<meta name="rating" content="RTA-5042-1996-1400-1577-RTA" />

31. What is Pagination in SEO?

Pagination is the practice of dividing a piece of content into different pages while at the same time allowing Google to better understand the important pages to be indexed. Read the Google's advice on using the pagination.

32. What are top SEO ranking factors?

Quality of content on the webpage, quality and quantity of backlinks to the webpage, anchor text used in the backlinks, domain authority, social sharing metrics and some other traffic metrics like page CTR, bounce rate and average time on the webpage.

33. Google’s Quality Score and what role does it play in ranking?

While I do not expect Google’s textbook answer,, I am hoping the candidate understands the basic concept behind QS (clickthrough rate + other factors) and that QS is part of the Ad Rank formula where:

Ad Rank = CPC bid X Quality Score.

Their ability to explain Quality Score and Ad Rank to me in plain English is something I pay very close attention to.

Quality Score for Google and the search network is a dynamic metric assigned to each of your keywords. It’s calculated using a variety of factors and measures how relevant your keyword is to your ad group and to a user’s search query. The higher a keyword’s Quality Score, the lower its cost-per-clicks (CPCs) and the better its ad position.

34. How to achieve good CTR in PPC?

Here are few things that need to be kept in mind for CTR
■Target your ads to right audience
■Select correct keyword matching
■See that you target your ads by location and language
■Create different Ad Groups for different search phrases/keywords
■Calculate how much you can afford for the day
■test your ads on daily basis, change if you don`t get any response from users
■Give google users a good reason to click your ad

35. What is pay per click? Which internet marketing model does it follow?

‘Pay per click’ , also known as ‘cost per click’ is a form of internet advertising which is used for directing traffic to websites. In this advertisers pay the site owners or publishers for the ads being viewed or click. Pay per click introduces a simple strategy of marketing in which an advertiser pays the website for publishing his advertisement and getting people to view it by clicking it, the more the views are for the advertisement, better is the revenue generated by the website from advertisement. Generally ‘pay per click’ is used by advertisers on keyword phrases relevant to their target markets. Content sites generally charge a fixed amount per click rather than using a bidding system. ‘Pay per click’ advertisements are commonly displayed on websites and search engine results.‘Pay per click’ is an approach that differs from the ‘pay per impression’ methods used in television and newspaper advertising.

36. Where do you put your robots.txt?

a) Search for it in Google
b) In Webmaster Tools
c) The root directory of your domain or subdomain(s)
d) In the folder you want to disallow

37. Your site is flagged as having malware, but you can’t find the malware. What do you do?

a) Submit a reconsideration request
b) Post in the Google Webmaster Help Forum to ask for help
c) Tweet a complaint to @google
d) Abandon your domain name and start over again

38. “Unreachable robots.txt” in Webmaster Tools crawl errors means

a) You don’t have a robots.txt file
b) We couldn’t reach the robots.txt file on your server
c) Your robots.txt file disallows access to your robots.txt file
d) Your robots.txt file requires a password

39. You would like your site to be found for some keywords related to your content which are only found in images on the page. How do you do this?

a) Place the keywords in an image on the website
b) Use the “keywords” meta tag
c) Use the “description” meta tag
d) Use the “alt” attribute or include the keywords in your text
e) Place them in tiny text in the footer

40. All major search engines are case sensitive.

41. Which of the following file is created to give instructions to SE bots?

a. Index.html
b. Spiders.txt
c. sitemap.xml
d. Robots.txt
e. Searchbot.xml

42. What is the difference between 301 redirect & 302 redirect ?
The difference between a 301 and a 302 is that a 301 status code means that a page has permanently moved to a new location, while a 302 status code means that a page has temporarily moved to a new location.


If you have little bit of experience, here are the frequently asked questions for you:

1. What was your exact job profile in your previous company?
Provide a suitable explanation about your job profile which would include your job responsibilities and the amount of work you have handled so far.

2. How will you increase the Pagerank of a page?

By building more backlinks from authority sites and high page rank webpages.

3. How will you check the number of backlinks of your competitors site?

With the help of the link operator on Google and by using various external tools like Alexa, Backlink Watch , Open Site Explorer,Backlink finder etc.

4. What is the difference between Spiders, Robots and Crawlers?

A spider, also known as a robot or a crawler, is a program that follows, or "crawls", links throughout the Internet, grabbing content from sites and adding it to search engine indexes.

5. What is the difference between SEO and SEM?

SEO stands for Search Engine Optimization while SEM stands for Search Engine Marketing. SEO provides organic traffic to a website with the help of search engines while SEM involves the use of Google adwords and other paid channels of advertising.

6. Why does Google rank Wikipedia for so many topics?

Wikipedia is an established authority! As such, it is referenced by huge numbers of other documents with relevant text associated with links back to Wikipedia.

See more at: http://searchenginedailynews.blogspot.in/2013/11/top-seo-interview-questions-and-answers.html

Sunday 1 February 2015

Quickly See AdWords Performance By Search Query Length In Google Analytics

A new Word Count Query dimension in Analytics lets advertisers quickly compare head terms and long-tail queries.

Google Analytics has come out with a handy feature for AdWords users that lets you sort search queries by word count to more quickly analyze traffic from head terms and versus long-tail terms.
The Query Word Count dimension for AdWords search queries aggregates queries by, yes, word count, so you no longer have to do data dumps and Excel formulas to get this view.
The dimension is located in the AdWords Search Queries report under the Acquisition section in Google Analytics.

Clicking on any of the Word Counts on the list will show all of the queries matching that criteria.s
more  :http://searchengineland.comhttp://searchengineland.com/quickly-see-adwords-performance-search-query-length-google-analytics-213933

Thursday 29 January 2015

1. How much does SEO cost? How can you get more for your money?
If you want to succeed with your website, you have to decide how much you will spend on search engine optimization. As SEO is crucial to survive the fierce online competition, the question is not if you should invest in SEO but how much you invest. SEO can be very expensive. How can you get more for your money?
How much do SEO companies charge?
If you decide to hire an SEO agency, there are several pricing models:
1. Hourly consulting: the average SEO agency (or individual) charges between $100 and $300 per hour (all amounts in US$).
2. Fixed prices: businesses that are new to SEO often buy services at fixed prices. This can be a website content audit (usually $500-$7,500), link profile audits ($500-$7,500) or SEO copywriting ($0.10-$0.50 per word).
3. Monthly retainer: the most popular pricing model is a monthly payment. On average, SEO agencies and individuals charge $750-5,000 per month. Depending on how much you pay, you can expect different services: regular analytics reports, on-site optimization, link building, keyword research, etc.

Some offshore companies offer 'SEO' services for much lower prices ($100-$500/month). In general, you can be sure that these services use spam techniques to 'promote' your website and that these services will backfire on you.

If an SEO service is too cheap, it's likely that they use risky methods. That's a lesson that many businesses had to learn in the past.

How to get more for your money
Many things that SEO agencies do for you can be automated with the right tools. For example, our web-based SEO tool SEOprofiler can do the following for you:
  • Regular website audits: the website audit tool in SEOprofiler automatically checks the content of your web pages and it shows you all the errors that should be corrected.

  • Regular link profiler audits: the link profiler tool in SEOprofiler shows you the backlink structure of your website. It also shows the backlinks that could have a negative influence on the rankings of your web pages.

  • Regular analytics reports: use the scheduler in SEOprofiler to automatically get website analytics reports by email. You can also view your reports online and you get access to all important key metrics.

  • On-site optimization: the Top 10 Optimizer tool in SEOprofiler analyzes the content of your web pages.

  • Regular position checks: the ranking monitor in SEOprofiler checks the position of your web pages on Google, Bing and Yahoo. You can specify the exact city from which the rankings should be checked. The ranking monitor informs you about dramatic ranking changes, it shows easy ranking opportunities, and much more.
Instead of the $2,500 that the average client pays his SEO agency for these services, you can get all of this for a much lower price with SEOprofiler, which is a do-it-yourself SEO tool.

Even if you only use the fully-automated reporting tools in SEOprofiler, you will save a lot of money. If you use all tools in SEOprofiler, you will save even more.
Should you hire an SEO agency or should use use a do-it-yourself tool?
This depends on your needs. If you have the money, hiring an SEO agency or an SEO professional can be a good solution. To get results, you should invest at least $2500 per month. If you pay less, you'll only get automated reports.

If you can invest some time in your website, a do-it-yourself SEO tool can help you to save a lot of money. For example, SEOprofiler creates the same reports that you will get from a professional SEO agency - for a fraction of the costs. You can even use SEOprofiler to offer your own SEO services.
       Search engine optimization takes time. SEO is a long-term investment. You will get     the best results if you regularly work on your web pages. The tools in SEOprofiler can help you to do that as efficiently as possible. If you haven't done it yet, try SEOprofiler now: source : http://www.free-seo-news.com

Tuesday 27 January 2015

Latest SEO Interview Questions 2015

These area unit terribly useful for SEO interview that may positively bring a victorious and bright SEO Career. These SEO Interview questions and answers 2013 area unit congregated by our SEO consultants so as to save lots of your precious time and efforts and deliver a group of best and most often asked queries only for you. Following Latest SEO questions are very useful to everyone SEO Analyst people to got SEO Jobs in Any SEO Company Interviews.
  • What is a Search Engine?
  • Tell me about Google and any other 2 Search Engines
  • What is the difference between SEO and SEM?
  • What is the difference between SEO and SMO?
  • Organic Traffic / Paid Ads Get Traffic Which one is the best for SEO Keywords Ranking?
  • What is .htaccess file and tell me it usages ?
  • Tell me about robots.txt ?
  • How many analysis report needed for one new website?
  • Tell me how many onpage factors you know
  • What are the different techniques used in Off Page Optimization ?
  • what are the tools are used to get one website keywords, traffic and error messages and warnings
  • Tell me about sitemap.xml
  • How many redirect methods you know and tell me all
  • what is image optimization ?
  • Tell me a difference between 301 and 302 redirect?
More SEO Questions with Answers are publish Soon......

source : http://latest-seo-smo-updates.blogspot.in

Saturday 24 January 2015

1. Four steps: how to improve the rankings of your website with competitive backlink analysis

Optimizing the backlink structure of your website can have a big impact on the rankings of your web pages. As it is difficult to obtain good backlinks, it often makes sense to benefit from the work of your competitors.
benefit from your competitors
Step 1: check the basics
Before you work on the links that point to your website, you should make sure that your web pages are ready for high rankings.

Without a good website, it will be difficult to get good backlinks. The web pages of your website must be relevant to the keywords for which you want to get high rankings. Otherwise, you won't get high rankings for the right keywords. Use the Top 10 Optimizer to make your web pages relevant to your keywords.

In addition, search engine robots must be able to parse the content of your pages. Technical errors on your web pages can be the reason why search engines don't show your pages. You can use the website audit tool to check your web pages for technical errors.
Step 2: identify the top sites of the industry
Search Google for the top 5 keywords that are related to your business and check the websites that are listed for these keywords on the first results page.
Most likely there will be 5-8 websites that appear for all of these keywords on the first results page. These are the top sites that you will use in step 3.
Step 3: find the most important links of the top sites
Use the link building tools in SEOprofiler to find the most important links that point to the top sites. For example, the hub finder tool will show you the websites that link to more than just one of the top sites.

The link profiler tool shows you the quality of the links that point to the top sites. The higher the Link Influence Score (LIS), the higher is the importance of the linking site.

These linking websites have a major influence on the rankings of the top sites. Even if you only manage to get links from some of the websites, your web page rankings will improve dramatically.
Step 4: try to get listed on these linking websites
The last step is the most important part. Find a way to get a link from these important sites. Sometimes its enough to ask (nicely). Sometimes it's more difficult.

Be creative. Some websites will link to your site if you offer something in return, others will link to you if you help them to solve a problem. There are many legitimate ways to get a link from a website.

Even if only some of the top sites decide to link to your site, it is extremely likely that your rankings will improve remarkably.
The top ranked sites already identified the important pages that should link to your site. Benefit from the work of your competitors and try to get links from these pages. The tools in SEOprofiler help you to do this as efficiently as possible.
If you haven't done it yet, try SEOprofiler now:  source:http://www.free-seo-news.com

Friday 23 January 2015

Finding Scam and Spamming Techniques

Finding internet spammer is not an easy task. Most of us don’t know how to find a spammer who has been doing spamming techniques in our Site or Blog. Even though you are having good quality content in your blog or site, sometimes you may not be considered by search engines like Google, Bing and Yahoo. The main reason behind that is ‘SPAM’. Yeah! There are many intelligent spammers in this internet world who have more knowledge to cheat our GENIUS search engines.

 If google is updating its algorithm in some way then that brilliant spammers would also update their spamming techniques. Spamming Techniques not only includes Duplicate Content or Hidden Text or Hidden Anger Link or bla bla bla. This spam tree has more branches and leaves. Here I’m going to give some basic techniques for spam.
  1. Linking to Irrelevant Website and Content
  2. Giving Backlinks to a site that was banned by search engine
  3. Keyword Stuffing
  4. Increased Bouncing Rate
  5. Low Quality Content with irrelevant anger link
  6. Repeated keywords in Meta Tags like Title, Description and also in URL
  7. Jung or Bulk Submission of the site in several Submission Site like Article site, bookmarking site etc
  8. Copying Content from other’s sites and providing them in our site without editing the content
  9. Link forming (having interlinking within a group of people)
  10. Cloaking (providing one kind of page to user’s browser and another kind of page to search engine spiders by using redirect code in CSS style or User-agent HTTP)
  11. Paid Links (Selling Links for Money)
  12. Google Bowling (A technique to remove certain site from google SERPs)
  13. Comment posting in irrelevant blog and giving unrelated Link.
For More information about SEO spamming techniques, visit Spamming Techniques